Privacy Policy

SENTIREV ("we", "us") provides an appointment-booking platform for service businesses and their customers, available at sentirev.com, app.sentirev.com and our mobile app. We are the data controller for the personal data described in this policy. Contact: support@sentirev.com.

Account data — name, email address, phone number, password (stored as a salted hash, never readable by us).

Booking data — appointments you make or receive: service, branch, time, notes, attendance history, reviews you write.

Business data — if you run a business on SENTIREV: business details, services, prices, team members, opening hours.

Communications — messages you send to a business through our platform, including website chatbot conversations and emails handled by our AI assistants, which are logged so the business can serve you.

Payment data — handled by Stripe. We never see or store full card numbers.

Technical data — IP address and device information in server logs, used for security (e.g. blocking break-in attempts).

To run bookings between you and businesses (performance of a contract); to send booking confirmations, reminders and security alerts; to power AI features such as booking assistants, no-show estimates and business analytics (legitimate interest in providing the service); to prevent fraud and abuse; and to comply with law.

We do not sell personal data, and we do not use it for third-party advertising.

Some features use artificial intelligence: chat and phone assistants that answer on behalf of businesses, no-show risk estimates based on booking history, and business analytics. Message content may be processed by our AI providers (such as Anthropic) solely to generate the response; it is not used to train their models under our agreements. AI responses can make mistakes — businesses review and remain responsible for their customer communications.

Trusted processors, only as needed to run the service: Stripe (payments), Hetzner (hosting, EU data centres), Anthropic / OpenAI (AI responses), and our email delivery provider. Businesses you book with see the booking details and messages you send them — they are independently responsible for how they use them.

Data is encrypted in transit (TLS 1.2+). Access to production systems is restricted to key-based authentication with brute-force protection. Passwords are hashed; two-factor authentication is available on every account and mandatory for platform administrators. Databases are backed up daily with off-site copies.

We keep your data while your account is active. If you delete your account, personal data is removed or anonymised within 30 days, except records we must keep for legal or accounting reasons (e.g. payment records, kept 6 years).

Under UK GDPR you can ask us to access, correct, delete or export your data, or object to or restrict processing. Email support@sentirev.com and we will respond within one month. You can also complain to the ICO (ico.org.uk).

We use only essential cookies and local storage needed to keep you signed in. No advertising or cross-site tracking cookies.

If we make material changes to this policy we will notify you by email or in-app before they take effect.